Senior Digital Marketing Executive

Job title: Senior Digital Marketing Executive
Contract type: Permanent
Location: London
Salary: 30-33K
Start date: 09 Jun 2020
Job Reference: 11045
Contact details: Mie Hiraoka
Contact email:
Job published: 20 days ago

Senior Digital marketing executive

[Company Profile]

Leading Chinese Company


Senior Digital marketing executive


£30,000- £33,000 / annual

[Work Days/Hours]

[Contract Type]

Mon – Fri, 9:00 - 17:30



[Main Responsibilities]

  • Analyse spectrum of digital channels available (web, social, mobile, etc.) and make recommendations as to which offer the company opportunities to grow brand awareness and increase purchase intention, and the most cost effective approaches for reaching the right target audience.
  • Understand consumer needs and opportunities within the product to drive revenue and create a seamless and frictionless user experience.
  • Work with stakeholders, Product, Brand marketing, Sales team, translating digital strategy into actionable propositions.
  • With the Marketing Manager, create detailed requirements documentation that demonstrates KPI to brief internal and external teams on builds.
  • Lead the development of insight driven strategies for assigned business projects.
  • Build (with internal and external teams), manage and own performance of media channels and campaigns.
  • Managing social media accounts with appointed agencies.|
  • Review creative to ensure that projects meet strategic objectives.
  • Managing multiple external agencies across EU to make sure consumer communication in each country is consistent with the brand message yet specific to local circumstances.


  • Minimum 4 years’ experience with strong digital marketing and social media background.
  • Educated to Literature, Communication or Marketing degree level or equivalent.
  • Highly sensitive to new trends and being able to identify opportunities for brand growth.
  • Ability to understand and discuss technical concepts
  • Good Language Skills – Must be fluent in English. Other European language skills will  be an advantage.
  •  Mandarin/Cantonese skill is preferred but not a must
  •  Experience in managing multiple agencies.
  •  Good Writing, Editing and Written Communication Skills
  •  Good presentation skills
  •  FMCG or Food & Beverage background will be an advantage.
  •  Ability to think strategically and tactically, execute on projects, meet deadlines


English (Fluent) & other European language / Chinese will be an advantage


Applicants will need to be in possession of a valid UK working visa, as no visa sponsorship is provided.